About Steed Sports

30+ Years of
Manufacturing Excellence.

From a 1992 workshop to a 600-acre campus — built on trust, refined by global brands.

Manufacturing Partner

Steed Sports × Jiangxi BaiYing Group

Steed Sports International is the global trading arm of Jiangxi BaiYing Group, a 30+ year athletic footwear manufacturer founded in 1992 in Jiangxi, China. This partnership gives brand clients the agility of a modern trading company with the reliability of an established manufacturer.

1992
Founded
600
Acres
38
Production Lines
15M
Pairs/Year
6,800
Workers

From a 1992 workshop to a 600-acre vertically-integrated campus — three decades of refinement shared between our team and yours.

Why We're Among the Top

A $1.7 trillion market.
Top-tier Chinese manufacturing.

The global sportswear industry is one of the largest consumer markets on earth. China manufactures 65% of all footwear worldwide — and we're among the top tier of that supply chain.

$1.7T
Global Sportswear Market
65%
China Manufacturing Share
+5%
Annual Growth Rate
15M
Pairs from Our Factory
How We Work

From inquiry to delivery,
5 transparent steps.

Every project runs on a documented timeline, with inspection at each gate.

01

Inquiry & Brief

Tell us your target market, MOQ. We respond within 12 hours.

02

Sample Development

Custom sample in 7 days. Iterate until perfect.

03

Quotation & Order

Detailed FOB quote. 30% deposit locks production.

04

Mass Production

30-45 days. Inspection to the AQL standard agreed for your order. Photo updates weekly.

05

QC & Shipment

100% final inspection. FOB Shenzhen/Ningbo.

Stories & Insights

30 years of
manufacturing stories.

Behind every shipment is a story — design challenges solved, rush orders turned around, brands helped launch.

[Workshop Floor]

Inside Our 600-Acre Campus: How 15M Pairs Are Made Each Year

A walk through cutting, stitching, lasting, assembly, and quality control — five stages, one pair, 30 years of refinement.

See our process
[Brand Cases]

From Sketch to Shelf: How a Private Label Launch Comes Together

Silhouette, materials, colourways and logo — then sampling, tooling and a production slot. Here is the real sequence, and where the time actually goes.

Start a design
[Industry Insights]

Why DTC Athletic Brands Choose China OEM Over In-House Production

The math behind the HOKA, On, and Allbirds playbook — and what it means for emerging brands eyeing global scale.

See our capabilities